Is Your B2B Social Media Program Based on Buyer Research? It Should Be

Last month I had the opportunity present at Frost and Sullivan GIL 2015: Silicon Valley in Santa Clara, Calif. “GIL” stands for “Growth, Innovation and Leadership,” and the event was marked by dynamic speakers and C-levels attendees bridging a wide range of industries and company sizes. Most of those at the event had a B2B […]

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How NOT to Become a Social Media Zombie

Here’s video of my Dec. 10 Dallas Digital Summit presentation, “How NOT to Become a Social Media Zombie.”  Enjoy!

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Wefollow Re-Joins the Social Media Influence Fray

Remember WeFollow? Back in March 2009, Digg creator Kevin Rose unveiled his social influence startup as a side project that attracted a lot of attention. Along with a team that included site engineer Jeff Hodsdon, Rose launched WeFollow to rank the most influential users of Twitter across all topics, industries and imaginable categories. The site […]

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Experts Say: In Social Media, Grown-Ups Are Obsolete

Will we ever be rid of “-isms”? We make progress on classism, racism, sexism, homophobia-ism, and ableism, and yet seem to be getting nowhere when it comes to ageism. It’s ironic, because I believe this is the only -ism that is expressly called out in the Good Book. So now we have David Bray of […]

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Digital Sharecropping Update: Twitter Shuts Down Posterous, Announces Plans for Facebook-Style Bait and Switch

So just as I was posting a history lesson about the perils of sharecropping — both IRL and online — I came across two announcements by Twitter of relevance to this topic: Twitter said Friday it is shutting down Posterous, the once-popular hosted blogging platform that has been badly neglected since it was acquired by […]

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Sharecropping: A Sucker’s Game Then — and Now

As a good Southern boy whose ancestors hailed from Mississippi and who spent much of my four years at the University of Virginia studying 19th-century Southern history, I know a thing or two about sharecropping. Sharecropping in the United States originated in Mississippi and became popular across the South after the Civil War, replacing the […]

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Social Networking-Related Crimes Up 780 Percent — and Other Meaningless Statistics

These headlines are as meaningless as they are sensational. As our self-proclaimed social media scientists would surely be the first to tell us, unless there is a corresponding increase in overall offenses, it’s pretty much impossible to argue that social media is driving an increase in crime. And if it’s not, what is the point of […]

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Reasons to Want to Take a Shower After Being Online, #374: Fear and Loathing on Reddit

So this happened: The sister of one of the teacher victims of the Sandy Hook massacre is a Reddit user, so she decided to post a picture of her sister’s empty chair at the Christmas dinner table as a tribute to her. She posted the snap using the Reddit account the two women shared. Under […]

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